Michelle Dewberry has shared her frustration about trolls getting away with what they say online.
The former apprentice star, who grew up in Hull, vented on Twitter and said social media giants should make people identify who are they are whilst using online accounts.
It comes after the social media platform has been exploding in tweets about football, following some Premier League clubs deciding to join a so-called Super League.
GB News anchor Michelle responded to a tweet where someone had told her husband, businessman and former owner of Crystal Palace Football Club Simon Jordan: “I hope your loved ones die.”
The anonymous person was responding to a tweet Simon had written saying: “This is how players view things.
“Pay us 90% of all money generated so football is almost bankrup.”
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He continued: “Require billionaires to fund the game Ignore a pandemic has taken billions and inflicted losses like never seen before but don’t ask us to pay more games – unbelievable.”
The nameless Twitter account, with handle @FrankbyXmas, replied and said: “I hope your loved ones die in a terrible but preventable accident you piece of s***.”
Michelle, 41, then joined in the chain of comments and said: “Tweets like this (& worse) are the reason that social media sites should not allow true anonymity.
“If you want to spout stuff like this (purely because someone has a different opinion to you) then indeed you are able to, but you should be held accountable for it.”
A number of Michelle’s fans and followers agreed with her comments.
One follower said: “Those sort don’t last long. He’ll soon be reported.”
Another added: “Can you see these social media companies caring as the abusers only start new accounts up.
“There’s no tracking. We need governments to join to pressure the social media companies.”
Whilst a third added: “I never get why people want to say horrible things to someone, seems to be getting worse.”
Former London MEP, Lance Forman, said: “Totally agree Michelle. All those people who say you need anonymity for whistleblowing etc simply need to find another way.
“If you want to say something publicly on social media, people should know who you are.”
Michelle just landed a gig with GB News, where she will appear five nights a week.
The brand new channel is set to be the biggest news TV channel to launch in the UK since Sky News 30 years ago.
The new channel will be chaired by well-known political television presenter Andrew Neil but there are concerns it will adopt the same approach of Fox News with right-wing leanings.
Michelle said: “I’m proud of my northern heritage and passionate about representing the voices of the working class. I want to stop people being left behind.”
Director of news and programmes at GB News John McAndrew believes Michelle will be a real asset. He said: “Her plain-talking, no-nonsense approach, coupled with her fairness and openness to different views is exactly what our service aims to achieve.”