Industry watchers talk about the scope of brands adopting digital avatars in the metaverse by … Read Full Article Here Source link
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Decentralization paving the way for web3?
Digital leaders opine if data privacy and regulatory concerns are addressed, web 3 can continue to drive innovation and commerce by … Read Full Article Here Source link
Advertisers will want to use the metaverse for reaching out to the Gen Z and millennials; creating a truly immersive space can be a game-changer, say industry players by Shantanu David Published – Feb 22, 2023 8:33 AM | 4 min read Even while all eyes are on the 2023 season of the IPL, THE […]
“Today’s consumers are facing advertising overload. The average American is bombarded with anywhere between 3K and 10k messages per day. There is an estimate that the average consumer spends over 7 hours looking at a screen each day — a trend that is exacerbated by the holiday shopping season. Given this reality, can we expect […]
Even if Meta’s one-year anniversary in late October of 2022 didn’t exactly spell success for Facebook’s rebranding and Mark Zuckerberg’s particular vision, given the company’s continuous lowering in quarterly profits and reports of massive amounts of investment being flushed away, it’s undeniable that 2022 was a landmark year for the technology itself. Brands across the […]
While Mark Zuckerberg and Facebook’s huge pivot to the metaverse in late 2021 (aka Meta) has yet to deliver on, well, anything, the idea of an online universe in which we can all co-exist, through digital avatars was embraced by a variety of brands and marquee advertisers across domains. 2022 could be called the year […]
e4m-DNPA webinar today: Decoding challenges of publisher-platform relationship Exchange4Media Source link
In the rapidly evolving world of digital trends, every year brings something new and exciting for consumers and marketers. The year 2022 saw many such trends that captured our imagination, from the promise of Metaverse to the impending Web 3.0. The year also saw the implosion of cryptocurrency and the emergence of connected TV as […]
In the rapidly evolving world of digital trends, every year brings something new and exciting for consumers and marketers. The year 2022 saw many such trends that captured our imagination, from the promise of Metaverse to the impending Web 3.0. The year also saw the implosion of cryptocurrency and the emergence of connected TV as […]
Virtualness, a mobile-first platform dealing with Web3, has secured over $8 million in seed funding. The fundraise was led by Blockchange Ventures, and joined by Polygon Ventures, F7 Ventures, Micron Ventures, Oceans Ventures, Neythri Futures Fund, Carolyn Everson, Randi Zuckerberg, Nusier Yassin (Nas Daily), Nikki Farb, Stacy Brown-Philpot, and other thought-leaders. Virtualness is co-founded by […]